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Farmers’ market season is just around the corner, and WBOY has posted an overview of the growing phenomenon, written by Ann Ali. WVU experts provided background and commentary for the story.

Tom McConnell, director of the West Virginia Small Farm Center at the West Virginia University Extension Service, looked at West Virginia’s food industry. Cheryl Brown, associate professor of agricultural economics, talked about the economic impact for farmers:

“For some farmers, this could be the difference between their kid going to college or not with that extra couple of thousand dollars during the summer,” Brown said. “It could impact their ability to buy health insurance, a new truck they buy from some business in the neighborhood.”

Read the full story here.